Drinks Recruitment

At Advocate Group, we’re a leading drinks recruitment agency UK offering comprehensive drinks recruitment services and deep beverage industry recruitment expertise. From RTD recruitment for ready-to-drink brands to sales and marketing talent acquisition for beer, spirits, and soft drinks, we connect clients to top-tier professionals across sales, marketing, distribution, and drink executive search mandates. For actionable advice on attracting the best, check out top-10 food & drinks talent tips.

What Is Drinks Recruitment?

Drinks Recruitment Services Explained

Drinks recruitment services span the full commercial and operational spectrum - from on-trade and off-trade sales to marketing, supply chain, and executive leadership. At Advocate Group, our specialist talent partners focus exclusively on the beverage sector, tailoring each search to your category, channel strategy, and growth ambitions.

Beverage Industry Recruitment Focus

Our beverage industry recruitment team combines sector knowledge with real-time market data. Whether you need marketing experts or supply chain leaders, Advocate Group’s targeted sourcing uncovers passive candidates and active talent alike. 

How to Recruit Top Beverage Talent?

RTD Recruitment Best Practices

RTD recruitment demands specialist insight into ready-to-drink formulations, brand positioning, and consumer trends. We vet candidates on technical expertise and cultural fit, ensuring your team benefits from proven RTD cocktails talent. 

What Services Do Drinks Recruitment Agencies Offer?

Commercial Sales & Marketing Recruitment for Drinks Brands 

Driving category growth in a competitive market starts with commercially astute talent. At Advocate Group, we recruit high-performing sales and marketing professionals across the drinks industry - from National Account Managers and Trade Marketing Leads to Category Managers and Brand Directors. Our insight-led approach ensures every hire aligns with your channel strategy, brand positioning, and long-term commercial goals.

Drink Executive Search & Beverage Supply Chain Recruitment

Our drink executive search targets C-suite and director roles, while beverage supply chain recruitment focuses on procurement, logistics, and operations leaders. We deliver curated shortlists that meet both technical and strategic requirements. 

Why Choose Advocate Group for Drinks Talent?

Proven Beverage Network & Industry Insights

With decades of beverage recruitment experience, Advocate Group’s network spans distilleries, breweries, RTD startups, and corporate brands. We combine that reach with sector insights to advise on hiring trends and salary benchmarks. 

Specialist RTD Cocktails & Drinks Industry Recruitment 

Our specialists in RTD cocktails, spirits, beer, and soft drinks recruitment bring deep category connections. They source talent versed in innovation, consumer engagement, and regulatory compliance — giving you a competitive edge.

FAQs

Q: What is drinks recruitment?

A: Drinks recruitment focuses on sourcing talent across beverages -RTD, supply chain and executive roles.

Q: How to recruit top beverage talent?

A: Use targeted sector networks, technical assessments and industry-specific sourcing channels.

Q: What services do drinks recruitment agencies offer?

A: Executive search, search & selection, project staffing, contract hires, and market intelligence.

Q: Which sectors do you cover?

A: RTD cocktails, coffee, alcoholic and non-alcoholic beverages, and distribution.

Did you know, we are also experts in Beauty & Cosmetics recruitment, Consumer Packaged Goods recruitment, Drinks recruitment, Fashion recruitment, FMCG recruitment, Food recruitment, Health & Wellbeing recruitment, Homeware recruitment and Toys & Games recruitment? You can view all of our recruitment specialisms to find the team that’s best for your needs or you can browse all of our current FMCG and Retail Sector jobs.

Active jobs

Sales Account Manager - North Wales

Wrexham
Wrexham
Market related
We are working with a drinks wholesaler who are looking for a passionate and driven Business Development Manager with a love for the On Trade and strong relationship-building skills to join their continued growth. This is an ideal opportunity for someone with a background in hospitality or the drinks industry looking to move into a field-based sales role within the On Trade sector.

Sales Account Manager - North West

Liverpool
Merseyside
Market related
We are working with a drinks wholesaler who are looking for a passionate and driven Business Development Manager with a love for the On Trade and strong relationship-building skills to join their continued growth. This is an ideal opportunity for someone with a background in hospitality or the drinks industry looking to move into a field-based sales role within the On Trade sector.

National Sales Manager

England
Remote
ยฃ65k - 80k per year
This is an opportunity for a commercially driven sales professional to take an award-winning premium spirits brand to the next level, opening doors, winning listings and driving growth across the UK market. Backed by recent investment and ambitious growth plans, the business is entering an exciting new chapter, with significant opportunities across retail, wholesale, premium on-trade and international markets.

Category & Insights Manager - 12 Month FTC

Haydock
Merseyside
Market related
Do you want to work for a world-renowned soft drinks brand that is a pioneer in the industry? Are you passionate about turning data into compelling stories that influence strategy and drive commercial growth? The Advocate Group are proud to be partnered with a heritage soft drinks brand renowned for its iconic portfolio of beverages. We're looking for a Category & Insights Manager (12 Month FTC) to play a key role in uncovering growth opportunities, shaping category strategy, and deliver insight-led recommendations across the business.

Internal Sales & Accounts Coordinator

London
London
Market related
A long-established European lager brewery with over 600 years of brewing heritage is expanding its UK commercial operation. As part of this growth, there is an opportunity for an organised, proactive and commercially minded Junior Internal Sales & Customer Account Coordinator to join a small, hands-on team based in London. This is an excellent opportunity for someone looking to break into drinks sales, whether from a sales support, customer service or hospitality background, and develop a long-term career within a fast-growing drinks business. This is a varied, office-based role at the centre of the UK sales operation. You will act as the key link between field sales activity and customers: turning leads into orders, managing accounts, and ensuring customers receive a fast, reliable and professional service at all times.

Beer Dispense Technician

London
Greater London
Market related
A fast-growing and highly respected alcohol-free beer brand is looking for a passionate and technically minded Beer Dispense Technician to join the team. This is an exciting opportunity to play a key role in ensuring exceptional product quality across the on-trade, supporting customers, driving best practice, and helping deliver a consistently outstanding consumer experience. This role is ideal for someone with experience in the hospitality or drinks industry who is passionate about beer quality, enjoys building relationships, and thrives in a hands-on, customer-facing environment.

Business Development Manager - London

Greater London
London
ยฃ30k - 35k per year + Bonus + Car/Car Allowance
The Advocate Group is partnered with a premium coffee brand, known for its heritage, innovation, and presence in high-end hospitality venues across the UK. They are looking for a Business Development Manager to grow the brands presence across the HORECA channel and provide technical support to On Trade customers. This person will be responsible for being the face of the brand, increasing distribution of the products, as well as fitting, removing and troubleshooting the equipment.

Regional Account Manager - Midlands

Birmingham
West Midlands
Market related
Regional Account Manager Field Based - Midlands Competitive Salary + Car Allowance + Bonus Are you an experienced Sales professional with a passion for the drinks industry? Do you have a proven track record in acquiring new business and managing relationships within the On Trade market? If you're ready to join a leading cider company at the forefront of the industry, we want to hear from you! ๐Ÿบ๐Ÿ We are currently representing a dynamic and innovative cider company that is a true pioneer within the market. We are looking for a Regional Account Manager to focus on expanding the company's presence by building relationships with pub groups and wholesalers, while continuing to drive sales with existing customers.

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